Swoop - Our Work

CTW Removals

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CTW Removals were looking for a website that was more representative of them as a company. We worked closely with them to replace their outdated non-responsive website with one that was slick, easy to use and future proof.

Who are CTW?

CTW Removals, headed up by Alan Wells, is a family-run business specialising in smaller property moves and clearances. Before they approached swoop their website was very outdated, a bit cluttered and was not built for smaller devices such as mobile phones. They were long due an upgrade and we were more than happy to help.

Reponsive design

As a large number of people search for services such as house removals from their telephones we knew that we had to have a very strong design in this department. We created a site that was slick on mobile devices and included design elements that would ensure CTW were easily contactable. Since the redesign of the website CTW have seen a sharp spike in the amount of website contact enquiries that they are receiving.

Bespoke photography

CTW are a family run local removal company and to get this across as much as possible in this design we decided we would spend a day taking some unique photographs with them. It was important that their website visitors got a sense of who they are as a company because their customer service and friendliness is what they really pride themselves upon.

Focus on lead generation

Alan from CTW was keen to push for enquiry generation as much as possible within this design. He told me that he converts a large amount of his enquiries into paying clients so we were set the task of upping the number. We used large "Call to actions" paired with inviting contact forms to achieve this goal.

The end result

CTW wanted a smiple clean design that would generate a higher number of website enquiries. With a heavy focus on their customer satisfaction values and also existing customer testimonials within the design, we managed to achieve a spike in cutomer enquiries as soon as the new website was launched.

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